KENZO CELEBRATES 40 YEARS AT THE V&A

To celebrate KENZO’s 40th anniversary Village Press orchestrated a strategic and high profile campaign to secure coverage across all top tier media to promote the brands anniversary and strengthen KENZO’s profile in the UK and globally.

To maximise interest in the anniversary Village Press brought KENZO together with the world renowned Victoria & Albert Museum in London to celebrate the labels past and current collections as part of the museum’s Fashion In Motion series. Village Press worked closely with US publishers Rizzoli on a retrospective coffee table book which celebrated 40 years of the brand.

Village Press also secured 10 Magazine as a media partner for KENZO’s celebratory party at the Cirque D’hiver, Paris.