EUROPEAN FLAGSHIP STORE LAUNCH

Village Press were appointed to handle the PR campaign and launch party for the opening of the ‘A BATHING APE’ European Flagship Store in London. The high profile party was hosted by Founder NIGO & long term friend and collaborator Pharrell Williiams. Village Press managed the production, sponsorship, guest lists and paparazzi for the event creating a strong pre and post event media coverage in leading titles both on and off line.

Editorial Highlights included;

• Full Digital Roll Out Campaign
• 8 page feature in Wonderland Magazine
• Full Page in i-D Magazine
• 4 pages in Sport & Street